Sport Relief to drop celebrity-led appeal films after 'poverty tourism' backlash - Evening Standard

Evening Standard

Sport Relief to drop celebrity-led appeal films after 'poverty tourism' backlash Evening Standard Sport Relief and Comic Relief are set to drop their use of celebrity-led appeals after an aid watchdog described them as 'poverty tourism'. Last year a film fronted by Ed Sheeran for Comic Relief which saw him visit Liberia, won a Radi-Aid award for ... and more »